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Interview with Social Media Citizen: Jonas Kit Nielsen


Jonas Klit NielsenJonas Klit Nielsen is co-founder and Managing Partner of Mindjumpers, a leading social media agency based in Denmark. Jonas works with various companies developing strategies for implementing and creating value through the use of social media. As a blogger it’s his aim to share the strategic insights and thoughts, generated through his agency’s work. You can connect with Jonas on Twitter here.

G: How and why did you get into social media business?

J: I were fascinated by the human aspect and how it seemed like something that would in general change the world of communication and interaction between people, brands and companies.

G: What is it like to be a real Social Media Citizen?

J: Especially in the beginning I did not refer to myself as a social media citizen, I am a generation x and before I started working with social media, most people would define me as a person who did love changes to much – you know who moved my cheese ;-) But by hard work in the beginning I got to see the possibilities of an open mind when it comes to social media. I have probably spend about 8000 hours over the last 2-3 years reading, exploring, playing and talking about social media, I have put a lot of effort into becoming a person for whom it’s a natural thing to get news, clients, information and new friends through social media.

G: What are your favourite social media hang out sites?

J: My time on social media through an average day is probably spend with:

  • 30% Facebook,
  • 30% Blogs,
  • 20% Twitter,
  • 10% Linkedin and then 10% for all the other great stuff.

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